Most companies already have data. The challenge isn't collecting more of it, it's turning insights into action.
Digital products transform your data platform into applications that employees, customers and partners use every day. Instead of only showing information, they automate processes, streamline operations and create new digital experiences.
Analytics tells you what happened. Digital products enable your business to act.
From insight to action. From data to digital products.
Definition
Digital products are business applications built on top of your data platform. Whether it's a customer portal, planning application, operational workspace or AI-powered assistant, they integrate seamlessly with your data platform and existing systems.
Activation
Traditional analytics answers questions. Digital products execute the answer.
Analytics says
"This customer has an overdue invoice."
A digital product does
That's the difference between analytics and activation.
Examples
Customer Portals
Give customers access to their own data, documents and services.
Operational Applications
Replace Excel and manual processes with modern business applications.
Planning & Scheduling
Plan resources, staff, vehicles or inventory in real time.
Approval Workflows
Digitise business processes and automate approvals.
AI Assistants
Let employees ask questions, retrieve information and automate repetitive tasks.
Foundation
Every digital product is built on the same secure data platform.
One source of truth
One security model
Unlimited possibilities
We're happy to show you what a digital product on your data platform looks like.